Reverse-Engineer The No-Brainer Upgrade To Paid
How to build a Substack with free posts that makes people jump at the chance to join paid
Paid tiers are a bit of a mystery before you start them… and even after you turn it on… how do you get people to join?
This month’s mini workshop is about exactly HOW to do that using your FREE content and then how to design your paid tier in a way that they work together.
Where I start on this mini-workshop: Start from the transformation you're offering inside the paid tier, then designing the free content to make people fall in love with the worldview that enables that transformation.
Inside this short 20-minute mini-workshop you’ll find out…
The simple shift from “gated information” to “paid transformation” that makes your upgrade feel obvious instead of awkward.
How to spot whether your paid offer should be a room, a season, a container, or a toolset — instead of leaving the default setting of $8/mo. $80/year and just praying people start paying you.
Don’t have a huge audience yet? This helps you clarify the upgrade before you train your audience to expect endless free content with no next step.
Exactly what to do so your free content maps to one job: proving the worldview your future subscribers already want to live inside.
Got your paid tier on but it’s not converting? This workshop gives you a cleaner frame so people understand why joining makes sense.
By joining for this mini-workshop, you’re invited to the LIVE Q&A call just for paid subscribers happening on Tuesday, June 30th at 8am PDT/11am EDT!
